Senior Manager of Retention Marketing

Job Summary

A company is looking for a Senior Manager, Retention Marketing Ops.

Key Responsibilities

• Design, implement, and optimize automated lifecycle workflows for retention marketing
• Oversee deliverability strategy, managing list hygiene and sender reputation
• Collaborate with cross-functional teams to translate marketing objectives into technical solutions

Required Qualifications

• 6+ years of experience in email or retention marketing operations
• Deep expertise in Klaviyo and Braze ESP, with a focus on email deliverability
• Proven track record of building high-impact lifecycle workflows
• Strong technical acumen, including API integrations and dynamic content configuration
• Experience with data analysis and reporting, utilizing data analytics tools