Job Summary
A company is looking for a Senior Manager, Media Activation (Paid Search).
Key Responsibilities
- Lead the day-to-day supervision of client paid search programs, including strategy, execution, and budget management
- Develop relationships with search community and vendors to optimize service levels and results
- Monitor and evaluate campaign performance analytics based on client KPI targets
Required Qualifications
- 3-5+ years of campaign management experience in SEM platforms
- Comfortable working with technical platforms like Google AdWords and Bing Ads
- Experience with Bid Management tools and 3rd Party Tracking Tools
- Understanding of strategy related to various KPIs and business objectives
- Ability to build relationships with internal teams and clients
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