Job Summary
A company is looking for a Senior Marketing Manager to lead localized marketing efforts for Canadian operations.
Key Responsibilities:
- Lead the end-to-end marketing strategy for direct acquisition and partner-led initiatives in Canada
- Coordinate marketing efforts across internal teams, agencies, and external partners
- Analyze campaign performance to optimize ROI and enhance brand visibility in Canada
Qualifications:
- 5+ years of marketing experience, preferably in a B2B or SMB-focused environment
- Strong understanding of the Canadian market and consumer behavior
- Proven experience in campaign execution across multiple channels
- Experience using project management tools for tracking progress
- Analytical mindset with experience in performance tracking and optimization
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