Job Summary
A company is looking for a Senior Product Marketing Manager.
Key Responsibilities
- Develop and evolve product and vertical-level messaging across the product portfolio
- Lead Go-To-Market (GTM) planning for major launches and updates, collaborating cross-functionally
- Conduct market intelligence and analysis to inform messaging, positioning, and GTM strategy
Required Qualifications
- 6+ years of experience in B2B Product Marketing, preferably in SaaS or connected hardware/IoT
- Bachelor's degree in business or marketing; MBA preferred
- Proven experience in developing messaging and GTM strategies across various product types
- Strong ability to synthesize technical product information into buyer-friendly messaging
- Experience in supporting vertical-specific GTM motions
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