Job Summary
A company is looking for a Senior Product Marketing Manager, Ads.
Key Responsibilities
- Lead the B2B marketing strategy and outbound campaign development for advertising, enhancing awareness and engagement among enterprise advertisers
- Own and execute the content marketing roadmap, including blogs, case studies, and product narratives to drive advertiser education
- Run high-impact events for top enterprise partners and manage the company's presence across industry boards
Required Qualifications
- 8+ years of experience in B2B product marketing or brand marketing, preferably in adtech, martech, or digital platforms
- Experience creating and executing full-funnel marketing campaigns that drive brand awareness and business impact
- Familiarity with advertising, retail media, or e-commerce platforms and understanding of the advertiser journey
- Experience managing B2B events and creating impactful, brand-forward experiences
- Proven ability to lead cross-functional teams in a collaborative environment
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