Social Media Director

Job Summary

A company is looking for a Social Media Director to enhance and optimize its social media presence.

Key Responsibilities

• Develop and implement multi-platform social media strategies aligned with marketing and brand objectives
• Oversee a team of Content Creators to ensure cohesive messaging and engaging content across social channels
• Establish KPIs and conduct performance analysis to optimize social media engagement and effectiveness

Required Qualifications

• Bachelor's degree in marketing, communications, digital media, or a related field
• 7+ years of experience in digital marketing, social strategy, or communications, with team leadership experience preferred
• Deep knowledge of social platform algorithms, trends, and performance reporting tools
• Strong analytical skills with experience using tools like Google Analytics and Meta Business Suite
• Experience in multi-brand, nonprofit, or higher education environments is preferred