Social Media Specialist

Job Summary

A company is looking for a Social Media Specialist to develop and execute social media strategies for brand awareness and engagement.

Key Responsibilities

• Plan and manage global organic social media campaigns and maintain the content calendar
• Manage online brand conversations and monitor social sentiment, responding to audience interactions
• Track and analyze social media performance, providing insights for improvement and compliance with governance policies

Required Qualifications

• 2-3+ years of experience in social media management, particularly on LinkedIn
• Proven track record of growing and managing social media accounts organically
• Familiarity with social media management and analytics tools
• Strong storytelling skills and ability to create engaging content
• Ability to interpret social media metrics to drive strategy adjustments