Job Summary
A company is looking for a User Acquisition Specialist to manage and optimize paid search and social campaigns.
Key Responsibilities
- Manage and optimize paid search and paid social campaigns across web and mobile apps
- Conduct hypothesis-driven experimentation and data analysis to improve campaign performance
- Collaborate with cross-functional teams to maximize insights from paid ad experiments
Required Qualifications
- 2+ years of experience in managing paid search and paid social campaigns
- Knowledge of SKAN, MMPs, and web or SRN attribution models
- Experience with data-backed decision making and hypothesis-driven experimentation
- Proficiency in building reports using Excel/Google Sheets
- Ability to work US hours and legally authorized to work in the United States
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