VP of Demand Generation

Job Summary

A company is looking for a VP of Demand Generation to lead pipeline growth strategy with a focus on sales-led GTM.

Key Responsibilities

• Own global demand generation strategy focused on driving qualified opportunities for sales teams
• Implement and drive an AI-first marketing-led outbound strategy
• Build and manage a high-performing BDR and SDR organization

Required Qualifications

• 10+ years in B2B marketing with deep expertise in demand generation
• Proven track record of building sales-led demand programs that drive pipeline and revenue
• Strong understanding of lead management, marketing automation, and CRM tools
• Experience designing ABM programs targeting mid-market and enterprise accounts
• Ability to operate in a high-growth, fast-paced environment