Website Experience Optimization Manager

Job Summary

A company is looking for a Website Experience Optimization Manager to lead a website optimization project focused on enhancing customer journey flows and improving conversion rates.

Key Responsibilities:

• Create a detailed visual sitemap and page architecture diagram
• Develop comprehensive journey maps for each user persona and optimize navigation
• Conduct a full audit of the current website funnel and present findings in a structured report

Qualifications:

• 7+ years of experience in website experience optimization and digital strategy roles
• Proven experience in creating customer journey maps and persona-based navigation flows
• Proficiency in tools like Microsoft Visio or Figma for site planning
• Familiarity with analytics platforms and A/B testing tools
• Strong understanding of B2B website user experience in complex decision-making environments