Job Summary
A company is looking for a Sr. Demand Generation Manager focused on driving growth for a key product.
Key Responsibilities
- Develop and execute full-funnel demand generation plans to drive product awareness and achieve growth targets
- Partner with sales and product marketing to generate qualified opportunities and accelerate deal cycles
- Lead the design, execution, and optimization of digital campaigns across various channels
Required Qualifications
- Minimum of 8+ years in B2B marketing with a focus on demand generation and performance marketing
- Strong ability to interpret marketing and sales data to generate actionable insights
- Proven experience in planning and optimizing multi-channel demand programs
- Direct budget management and investment prioritization experience
- Demonstrated success in owning initiatives end-to-end and presenting insights to leadership
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