Job Summary
A company is looking for a Senior Director, Customer Marketing, Campaigns & Tier 1 Events.
Key Responsibilities
- Own the full customer lifecycle marketing strategy, focusing on onboarding, engagement, retention, expansion, and advocacy
- Architect a cohesive, multi-channel campaign strategy aligned across various marketing functions and ensure campaigns are tied to business outcomes
- Redefine event experience strategy and oversee the planning and execution of high-impact events to enhance brand perception and customer engagement
Required Qualifications
- 10+ years of progressive marketing leadership experience in B2B tech/SaaS
- Strong background in customer marketing, campaign strategy, and event leadership
- Experience collaborating with Sales and SDRs on go-to-market execution
- Proven success in building customer advocacy programs and integrated campaign frameworks
- Collaborative, entrepreneurial mindset with a focus on action and results
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