Senior Director of Marketing

Job Summary

A company is looking for a Senior Director, Regional Marketing.

Key Responsibilities

• Develop and implement marketing strategies for Medicaid health plans across multiple regions
• Oversee a team executing marketing strategies and ensure compliance with regulatory requirements
• Analyze market insights to inform marketing strategies and optimize resource allocation

Required Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Business Administration, or related field; MBA preferred
• 8+ years of relevant marketing experience, including organization and talent management
• Healthcare industry marketing experience required
• Proven ability to manage a complex portfolio and prioritize effectively
• Experience in data analysis and generating impactful insights