Job Summary
A company is looking for a Sr Integrated Marketing Manager to design and orchestrate integrated marketing campaigns.
Key Responsibilities
- Develop and execute integrated marketing plans that align content, brand, demand generation, and ABM objectives
- Lead multi-channel demand generation campaigns and manage co-marketing initiatives
- Oversee marketing operations and analytics, ensuring effective measurement and optimization of campaigns
Required Qualifications
- 5+ years of experience in integrated marketing with cross-channel campaign experience
- Experience with marketing automation platforms like HubSpot or Marketo
- Strong project management and organizational skills
- Experience managing agencies and internal stakeholders
- Data-driven mindset with the ability to extract insights and optimize campaigns
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