Job Summary
A company is looking for a Senior Manager - Insights & Innovation (Remote).
Key Responsibilities
- Lead consumer insights initiatives and translate findings into brand strategies
- Manage brand P&L and execute integrated marketing plans to drive growth
- Build and manage an innovation pipeline, collaborating on new product commercialization
Required Qualifications
- 8-10 years of experience in brand strategy, consumer insights, or innovation within CPG
- Experience in managing brand P&L, pricing, and portfolio management
- Strong background in innovation pipeline development and category expansion
- Experience in customer segmentation and optimizing media investment
- Proven leadership skills in developing high-performing teams and cross-functional partnerships
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