Senior Marketing Content Strategist

Job Summary

A company is looking for a Sr. Consumer Marketing Content Strategist to lead and implement the content strategy for consumer marketing.

Key Responsibilities

• Develop and communicate a strategic content vision aligned with Consumer Marketing's objectives
• Build and scale a high-performing content strategy function, mentoring team members and implementing processes
• Lead the creation of content strategies, including journey mapping and persona-based messaging for scalable growth

Required Qualifications

• Bachelor's or Master's degree in marketing, journalism, communications, or a related field
• 7+ years of experience in content strategy, marketing, and messaging
• Expertise in journey mapping, messaging frameworks, and persona-driven content strategies
• Strong experience creating consumer messaging aligned with organizational goals
• Data-driven decision-maker with strong strategic judgment