Job Summary
A company is looking for a Senior Marketing Operations Manager to oversee data-driven marketing campaigns and optimize growth strategies.
Key Responsibilities
- Build systems to track campaign performance and optimize conversions
- Manage HubSpot instance and maintain marketing automation needs
- Analyze funnel performance and collaborate with data engineers for reliable reporting
Required Qualifications
- 8+ years of experience in marketing operations, analytics, or revenue operations
- Expertise in HubSpot and experience with marketing automation tools
- Strong analytical skills with experience in tracking and interpreting marketing data
- Experience with lead scoring and attribution modeling
- Skilled in building dashboards using business intelligence tools, preferably Tableau
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