Social Media Engagement Specialist

Job Summary

A company is looking for a Social Media Engagement Specialist who engages audiences across social platforms to build connections and strengthen brand loyalty.

Key Responsibilities

• Manage, schedule, and publish content for main social media accounts and support brand program accounts
• Monitor conversations and engage authentically with audiences across platforms
• Track and analyze performance metrics, preparing reports on successes and areas for improvement

Required Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations, or related field; or equivalent professional experience
• 3-5 years of experience in social media management or digital communications
• Proficiency with social media platforms, scheduling tools, and analytics platforms
• Familiarity with accessibility standards, including captioning and alt text
• Proficiency in American Sign Language (required)