T-Shaped Marketing Specialist

Job Summary

A company is looking for a T-Shaped Marketer to join their team.

Key Responsibilities

• Develop and execute digital marketing campaigns to drive lead generation and optimize existing channels
• Drive product marketing strategies to enhance awareness and adoption of learning solutions
• Lead community building, thought leadership, and social media efforts to increase brand engagement

Required Qualifications

• Hands-on experience in scaling enterprise businesses through marketing
• Deep expertise in two or more marketing areas such as product marketing, email marketing, community building, social media, or content marketing
• Experience in developing and analyzing marketing programs that drive revenue growth
• Proficiency in conducting market research and competitive analysis
• A proven track record of building collaborative cross-functional partnerships