Vice President of Marketing

Job Summary

A company is looking for a Vice President of Marketing to lead their marketing efforts in the Eastern USA.

Key Responsibilities

• Build and execute the marketing plan aligned with revenue and growth expectations
• Develop and execute integrated marketing campaigns to drive qualified leads and accelerate the sales pipeline
• Partner closely with Sales, Product, and Customer Success to ensure consistent messaging and maximize go-to-market impact

Required Qualifications

• 10+ years of progressive experience in B2B marketing, with at least 5 years in a leadership role within enterprise SaaS or procurement-related industries
• Demonstrated success in building and executing global go-to-market strategies that drive revenue growth
• Hands-on experience in demand generation, marketing automation tools, and pipeline analytics
• Deep understanding of the enterprise buying cycle and account-based marketing (ABM) for large, complex global organizations
• Bachelor's degree in marketing, business, or related field; MBA preferred