Account Based Marketing Manager

Job Summary

A company is looking for an Account Based Marketing (ABM) Manager to join their marketing team.

Key Responsibilities

• Develop and execute integrated marketing campaigns to increase brand awareness and drive account engagement
• Provide expert marketing insights for high-growth markets and oversee full-funnel marketing efforts
• Collaborate with cross-functional teams to implement effective online and offline marketing activities

Required Qualifications

• 5+ years of B2B marketing experience focused on integrated marketing campaign strategies
• Strong knowledge of omnichannel marketing and social proof building best practices
• Proven success in driving demand with large key accounts
• Passion for testing new channels and optimizing strategies based on data
• Strong project management skills for complex multi-channel campaigns