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Amazon PPC Ads Specialist Needed – Audit & Fix Low Performance( Scale insight Expert) – Contract to Hire

7/30/2025

No location specified

We are seeking a highly skilled Amazon PPC Specialist with deep expertise in Scale Insights to conduct a full audit and optimization of our Amazon advertising campaigns. The ideal candidate will be proficient in leveraging Scale Insights’ automation engine to identify inefficiencies, implement intelligent bidding rules, and scale campaign performance profitably.

Scope of Work:

Key Responsibilities:

Perform a comprehensive audit of Sponsored Products, Sponsored Brands, and Sponsored Display campaigns using Scale Insights

Identify issues in current campaign structure, targeting, bid logic, and performance segmentation

Leverage Scale Insights’ automation features, including:

Dynamic Bidding rules to auto-adjust bids based on performance thresholds (ACoS, ROAS, CTR)

Budget Rules to scale budget allocation intelligently based on keyword/product performance

Negative Rules to automatically pause or negate underperforming keywords and ASINs

Dayparting Automation to optimize ad delivery timing based on hourly performance data

Placement Rules to adjust top-of-search and product page bids for better visibility

Revive and Whitelist Rules to reintroduce paused keywords or ASINs based on revived performance

Test new strategies using both manual input and Scale Insights’ automation framework

Prepare and present detailed audit reports with performance data and clear recommendations

Collaborate with our internal team to align advertising actions with business objectives

Qualifications:

Minimum 2 years of hands-on experience with Amazon PPC campaign management

In-depth working knowledge of Scale Insights, including advanced rule configuration and campaign logic

Proven success in lowering ACoS, increasing ROAS, and scaling campaigns using automation

Strong analytical skills with the ability to interpret advertising data and performance trends

Experience with Amazon Ads Console, Seller Central, and keyword tools (e.g., Helium 10, Data Dive, etc.)

Clear and professional communication and reporting capabilities

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