B2B Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist B2B.

Key Responsibilities:

• Develop and implement digital marketing strategies focused on B2B lead generation and ABM initiatives
• Manage and optimize various digital marketing channels to enhance brand awareness and engagement
• Conduct market research to identify target audiences and tailor marketing messages

Required Qualifications:

• Demonstrated experience in digital marketing and successful lead generation
• Knowledge of best practices in SEO, SEM, email marketing, and digital advertising
• Extensive experience in the North American market
• Bachelor's degree in Marketing, Communication, Business, or a related field
• Proficiency in data analysis tools