B2B Outbound Marketing Manager

Job Summary

A company is looking for a B2B Outbound Marketing Manager.

Key Responsibilities

• Lead and mentor the Outbound Marketing Automation and Marketing Research teams while overseeing daily operations
• Oversee the end-to-end outbound marketing strategy, focusing on scalable, automated campaigns across various B2B channels
• Collaborate with the Marketing Research team to analyze campaign data and identify high-value accounts to enhance conversions and ROI

Required Qualifications

• 3+ years of experience in B2B outbound marketing, including at least 1 year in a management role
• Proven experience in managing both direct and indirect reports
• Expertise in automation-driven outbound campaigns, particularly on LinkedIn
• Strong analytical skills to interpret data and identify trends for optimization
• Passion for outbound marketing and staying updated on emerging trends and best practices