Job Summary
A company is looking for a Senior Product Marketing Manager.
Key Responsibilities
- Champion the voice of the customer to prioritize products and experiences addressing healthcare needs
- Collaborate with cross-functional teams to shape digital customer experiences that drive conversion and retention
- Develop go-to-market strategies and product positioning informed by customer insights and market trends
Required Qualifications
- 7+ years of marketing experience, with 5+ years specifically in product marketing or similar roles
- Strong storytelling skills and ability to develop engaging marketing campaigns
- Experience in data-driven marketing and driving experimentation focused on conversion
- Proven track record of leading cross-functional teams and managing complex projects
- Bachelor's Degree in Business, Marketing, Communications, Psychology, or related field; MBA or Master's is a plus
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