Job Summary
A company is looking for a Head of B2B Paid Media US.
Key Responsibilities
- Own the US Paid Media strategy and execution aligned to pipeline goals
- Design and optimize full-funnel campaigns for awareness, lead generation, and nurturing
- Analyze performance and deliver strategic recommendations while managing media budgets and agency relationships
Required Qualifications
- 4 - 6+ years of experience in Paid Media with a track record in B2B growth and revenue impact
- Hands-on experience managing platforms like LinkedIn, Google Ads, and Meta
- Experience building campaigns for Enterprise and SMB segments
- Comfort with performance data analysis tools like Google Sheets, Looker, and Tableau
- Strong internal collaboration skills with a high standard of ownership
Comments