CRM Marketing Manager

Job Summary

A company is looking for a CRM Marketing Manager.

Key Responsibilities

• Manage CRM programs and multi-channel campaigns for customer retention and engagement
• Execute campaign management tasks including A/B testing and optimization
• Analyze campaign performance and provide data-driven recommendations

Required Qualifications

• 3+ years of experience in CRM or email marketing
• Bachelor's degree or equivalent experience
• Hands-on experience with CRM technologies and data visualization platforms
• Basic knowledge of SQL and HTML
• Familiarity with email marketing best practices and customer journey personalization