Customer Loyalty Marketing Manager

Job Summary

A company is looking for a Customer Loyalty Marketing Manager to develop and execute programs that enhance customer advocacy and retention.

Key Responsibilities

• Build, launch, and optimize programs for customer advocacy, including referral, ambassador, and gifting initiatives
• Develop engaging campaign strategies to maintain customer interest over time
• Collaborate with cross-functional teams to align loyalty initiatives with broader business goals

Required Qualifications

• 4-6 years of experience in customer marketing, lifecycle marketing, or loyalty/retention-focused roles
• Proven experience in developing and managing referral or ambassador programs at scale
• Data-driven approach with hands-on experience using marketing platforms and CRM systems
• Experience with gifting, rewards, or loyalty tools
• Strong collaboration skills with experience working cross-functionally with various teams