Customer Marketing Manager

Job Summary

A company is looking for a Customer Marketing Manager to drive retention and cross-sell across its customer base.

Key Responsibilities:

• Develop and implement customer communication strategies and multi-channel marketing campaigns
• Build customer advocacy programs and create marketing assets from customer stories
• Monitor customer feedback and measure the effectiveness of marketing initiatives

Required Qualifications:

• Bachelor's degree
• At least five years of marketing experience, with two years in a B2B SaaS environment
• Proven experience in developing multi-channel marketing strategies
• Experience in customer review collection and creating advocacy assets
• Strong experience with CRM and marketing automation platforms