Demand Generation Group Manager

Job Summary

A company is looking for a Group Manager of Demand Generation to lead pipeline and revenue growth initiatives.

Key Responsibilities:

• Manage and mentor a team responsible for developing and executing demand generation programs and campaigns
• Own end-to-end campaign strategy and multi-channel execution across various marketing channels
• Develop strategies for cross-selling and educating existing customers to increase revenue and retention

Required Qualifications:

• 8+ years of demand generation experience in B2B or B2G, with at least 2-3 years in a management role
• Proven success in architecting and scaling demand generation programs that drive revenue growth
• Deep expertise across multiple marketing channels, including digital media and events
• Strong knowledge of modern marketing tech stacks (e.g., Marketo, Salesforce)
• Passion for mentorship and driving measurable outcomes