Digital Marketing Manager

Job Summary

A company is looking for a Digital Marketing Manager to oversee digital strategy and execution at the Business Unit level.

Key Responsibilities

• Lead cross-functional collaboration for digital initiatives with product, sales, and marketing teams
• Analyze digital performance metrics and provide insights to stakeholders
• Oversee website optimization and drive digital results to meet MQL and pipeline goals

Required Qualifications

• 5+ years of experience in digital marketing, particularly in B2B for software/technology
• Extensive experience in digital strategy across paid and organic channels
• Familiarity with Salesforce, Google Analytics, and various digital marketing tools
• Proficient in campaign analysis and data-driven decision-making
• Experience collaborating with senior leadership to align digital strategies with business goals