Director of Brand Strategy

Job Summary

A company is looking for a Director of Brand Creative Strategy.

Key Responsibilities

• Develop and refine brand personality, positioning, and messaging frameworks
• Drive development of channel strategies and provide feedback for integrated brand campaigns
• Audit consumer journey for optimization opportunities and enhance brand experiences

Required Qualifications

• 10 - 15 years of experience in creative and brand strategy
• Proven track record in building and scaling brands through creative storytelling
• Strong understanding of channel best practices across consumer touch points
• Experience in both brand-side and agency/in-house environments
• Ideally, background in healthcare, wellness, or D2C brands