Product Marketing Manager

Job Summary

A company is looking for a Staff Product Marketing Manager to shape market perception and drive product adoption.

Key Responsibilities

• Drive the go-to-market strategy and identify target buyer personas
• Lead product launch events and craft compelling narratives for product releases
• Develop and execute marketing campaigns that articulate the value of the dbt platform

Required Qualifications

• 6+ years of experience in product marketing, preferably in data analytics
• Proven track record of successful B2B software marketing campaigns
• Strong understanding of the data analytics industry and its challenges
• Experience working with cross-functional teams
• Demonstrated analytical skills to inform marketing strategies