Job Summary
A company is looking for a Marketing Analyst to drive insights and enable data-informed decision-making across marketing initiatives.
Key Responsibilities
- Conduct data analysis to provide insights and identify trends across marketing campaigns
- Communicate key insights effectively to non-technical stakeholders through data storytelling
- Create dashboards and reports to visualize marketing metrics and performance
Required Qualifications
- Proficiency in SQL for data analysis
- Experience with marketing analytics and knowledge of marketing metrics
- Hands-on experience in reporting and dashboard creation using data visualization tools
- Familiarity with tracking tools for web and app analytics
- Experience collaborating with technical teams such as Martech and BI
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