Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist to join their team on a long-term contract basis.

Key Responsibilities

• Maintain and update website content, optimizing for search engines
• Support franchisees with local content updates and credential management
• Create and distribute digital scorecards to evaluate campaign performance

Required Qualifications

• Bachelor's degree in a related field or equivalent work experience
• Minimum of three years of experience in digital marketing or social media content creation
• Familiarity with Google Ads, Google Analytics, and email campaign tools
• Proficiency in digital marketing tools such as Canva, Sprout Social, and WordPress
• Background in healthcare or related industries is preferred but not required