Senior Account-Based Marketing Specialist

Job Summary

A company is looking for a Senior Account-Based Marketing Campaigns Specialist.

Key Responsibilities

• Collaborate on ABM strategy and campaign development tailored to account insights and buying cycles
• Partner with sales teams to align on target accounts and build account-specific strategies
• Analyze and report on ABM performance metrics to demonstrate impact on pipeline and revenue

Required Qualifications

• 2-3 years of B2B and account-based marketing experience focused on enterprise accounts
• Proven experience in building and launching integrated ABM campaigns across multiple channels
• Strong collaboration skills with the ability to work cross-functionally
• Experience using data to prioritize accounts and measure campaign performance
• Familiarity with intent data platforms and ABM orchestration tools is a plus