Senior Marketing Analyst

Job Summary

A company is looking for a Senior Analyst, Marketing Effectiveness.

Key Responsibilities

• Evaluate marketing efforts through the development and analysis of Marketing Mix models
• Collaborate on marketing effectiveness activities including data delivery and analytics processes
• Consult with stakeholders to design and complete analytical processes that address business needs

Required Qualifications

• 1-5 years of analytics experience
• Experience with Marketing Mix Models or time series models
• Paid Media marketing or analytics experience, preferably in programmatic or paid social
• Proficiency in R and SQL
• Experience working with cross-functional teams