Senior Website Performance Manager

Job Summary

A company is looking for a Senior Website Performance Manager to lead the evolution of its web presence as a key driver of demand generation, brand experience, and customer engagement.

Key Responsibilities

• Own and enhance the website experience to increase demo requests and qualified inbound leads
• Manage website performance dashboards and analytics infrastructure to monitor conversion performance and report on KPIs
• Lead the relationship with a web development agency and optimize the WordPress CMS for performance and security

Required Qualifications

• 7+ years of experience in web marketing, growth, or digital performance roles
• Proficient in Google Analytics (GA4) and Google Tag Manager
• Familiarity with HubSpot for campaign tracking and lead attribution
• Experience managing WordPress, including content and performance optimization
• Strong understanding of CRO and A/B testing tools