Job Summary
A company is looking for a Director of Marketing.
Key Responsibilities
- Own and lead the Marketing function, ensuring accountability for outcomes
- Develop and implement comprehensive marketing strategies, focusing on fundraising and donor engagement
- Lead and manage a marketing team, ensuring effective execution of campaigns and initiatives
Required Qualifications
- Bachelor's degree in Marketing, Communications, Public Relations, or related fields, or 5+ years of relevant experience
- Strong understanding of fundraising mechanics, particularly in direct marketing
- Experience with audience segmentation and marketing automation platforms
- Proven ability to analyze metrics and optimize marketing strategies based on data
- Demonstrated experience in team leadership and project management
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