Job Summary
A company is looking for a Director of Product Marketing to drive their Go-To-Market strategy and lead a world-class Product Marketing team.
Key Responsibilities
- Develop and maintain differentiated positioning and messaging frameworks for product visibility and revenue growth
- Drive end-to-end go-to-market strategies for product lines, ensuring successful product launches and marketing campaigns
- Manage multiple product marketing initiatives and track key performance indicators for continuous improvement
Required Qualifications
- 10+ years of progressive product marketing experience, preferably in IoT, predictive maintenance, or enterprise software
- Proven track record of successful product launches and go-to-market strategies
- Strong project management skills with the ability to lead complex, cross-functional initiatives
- Analytical expertise to derive actionable insights from data and adapt strategies accordingly
- Experience in influencing without direct authority and fostering collaboration across teams
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