Director of Web Strategy

Job Summary

A company is looking for a Director of Web Strategy.

Key Responsibilities

• Define and lead the strategic direction of the company's web presence, aligning with brand and marketing goals
• Champion content creation that drives engagement and conversions, collaborating with writers, designers, and external stakeholders
• Leverage AI and emerging technologies to enhance web content development and storytelling

Required Qualifications

• 10+ years of experience in web strategy, digital marketing, or a related field
• Deep expertise in web technologies, design systems, and technical implementation best practices
• Strong background in Figma tokens, design-to-development workflows, and modern marketing stacks
• Proven ability to lead cross-functional teams and communicate effectively across creative and technical roles
• Bachelor's degree required; advanced degree preferred