E-Commerce Marketing Specialist

Job Summary

A company is looking for an E-Commerce & Retail Marketing Specialist to drive consumer e-commerce sales through strategic marketing initiatives.

Key Responsibilities

• Develop and execute marketing strategies to increase consumer product sales
• Manage e-commerce platforms by optimizing product listings and enhancing customer experience
• Analyze e-commerce performance metrics to identify areas for improvement and market trends

Required Qualifications

• Proficient in e-commerce platforms such as Amazon and Walmart
• Bachelor's degree preferred
• 2+ years of B2B and B2C e-commerce marketing experience
• Experience in digital marketing including SEO, SEM, and social media marketing
• General understanding of PIM, GDSN, and GS1 publications preferred