Job Summary
A company is looking for a Growth Lead to manage and optimize their growth strategies.
Key Responsibilities
- Own and execute paid growth strategies across various marketing channels
- Lead lifecycle marketing efforts to enhance engagement and retention
- Drive product-led growth initiatives in collaboration with product and design teams
Required Qualifications
- 6-8+ years of experience in growth or performance marketing, preferably in DTC or subscription-based businesses
- Proven experience managing campaigns across multiple paid channels and lifecycle platforms
- Deep understanding of key growth metrics such as CAC, LTV, and ROAS
- Experience collaborating with product teams on growth initiatives
- Highly organized and self-directed with the ability to manage projects end-to-end
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