Job Summary
A company is looking for a Growth Marketing Manager, Lifecycle.
Key Responsibilities
- Drive ideation, strategy, and execution of scaled lifecycle campaigns across email and in-product notifications
- Identify customer needs and generate insights to inform campaign strategy and optimization
- Leverage marketing automation and behavioral data to create personalized experiences at scale
Required Qualifications
- 7+ years of work experience
- 5+ years of experience in a marketing role designing and launching campaigns
- 3+ years of experience analyzing and taking action on marketing campaign performance
- 3+ years of experience writing marketing briefs
- 3+ years of experience leveraging data and ML-driven techniques
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