Job Summary
A company is looking for a Growth & Lifecycle Marketing Manager to oversee full-funnel experimentation and optimization initiatives.
Key Responsibilities
- Execute continuous testing on marketing funnels, email campaigns, and in-app flows to improve performance
- Develop and manage campaigns for onboarding and affiliate acquisition while ensuring brand consistency
- Analyze performance data and provide insights for ongoing optimization and reporting
Required Qualifications
- 3-5 years of experience in growth or performance marketing
- Proven track record in managing and optimizing marketing funnels
- Experience with marketing automation platforms, preferably HubSpot and GoHighLevel
- Proficiency in landing page builders like ClickFunnels and Webflow
- Strong analytical skills with experience in Google Analytics and marketing attribution
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