Job Summary
A company is looking for a Growth Marketing Manager, Health & Benefits.
Key Responsibilities
- Develop and implement B2B and B2C marketing strategies to enhance customer engagement and retention
- Lead customer and participant engagement programs, including events and marketing initiatives
- Analyze market data and consumer insights to optimize marketing efforts and report on campaign performance
Required Qualifications
- 3-5 years of experience in marketing, communications, or a related field, preferably in customer marketing
- Experience in the health & benefits industry
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Strong understanding of marketing principles and data analysis
- Experience with CRM systems and marketing automation platforms
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