Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager to shape product strategy and drive growth through effective marketing initiatives.

Key Responsibilities

• Lead strategic planning, product positioning, and go-to-market strategies for solutions
• Conduct market research and analyze customer insights to inform product messaging and strategies
• Develop sales enablement tools and collaborate with cross-functional teams to ensure cohesive marketing efforts

Required Qualifications

• Bachelor's degree in marketing, business, or a related field (MBA preferred)
• 5+ years of experience in product marketing, ideally in B2B SaaS or enterprise technology
• Proven track record in developing and executing go-to-market strategies
• Experience in creating product messaging and content across multiple channels
• Strong analytical skills with experience in market research and competitive analysis