Lifecycle Marketing Manager

Job Summary

A company is looking for a Lifecycle Marketing Manager who will drive customer engagement and revenue through strategic marketing initiatives.

Key Responsibilities

• Develop and execute strategies to move customers through various lifecycle stages
• Create and maintain a consistent brand voice across in-app messages, emails, and notifications
• Conduct rapid testing and analysis to optimize marketing efforts and messaging

Required Qualifications

• 4+ years of lifecycle/CRM marketing experience
• Experience in small business or consumer subscription markets
• Knowledge of SQL or willingness to participate in a mandatory SQL bootcamp
• Exceptional written English skills
• Experience in building functions from the ground up