Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager, Dash Growth.

Key Responsibilities

• Lead product marketing initiatives within the Dash Growth vertical, collaborating to enhance user journey metrics from acquisition to retention
• Design and analyze growth experiments, translating insights into actionable strategies and frameworks
• Develop audience-specific messaging and own go-to-market strategies for feature launches and growth initiatives

Required Qualifications

• 5+ years of experience in product marketing, preferably in B2B SaaS focused on product growth
• Strong understanding of SaaS growth strategies, including onboarding and activation
• Experience with growth experiments and data analysis to influence marketing decisions
• Proven success in launching new products and driving market penetration
• Bachelor's degree in Marketing, Business, Communications, or related field is preferred