B2B Growth Marketing Director

Job Summary

A company is looking for a Director of B2B Growth Marketing.

Key Responsibilities

• Refine and optimize campaigns for lead generation and conversion
• Develop and execute multi-touch outreach workflows and automated nurture sequences
• Own cold emailing campaigns and collaborate on A/B testing to enhance engagement

Required Qualifications

• 5+ years of experience in growth marketing, content marketing, or sales enablement (B2B preferred)
• Proficient in HubSpot
• Experience with cold emailing, email marketing, and automations
• Strong analytical skills with the ability to interpret data for quick adjustments
• Familiarity with the B2B buyer journey and persona personalization